About VIP.ME


It’s free to become a VIP. Sign up to VIP.ME today and get insider access to exclusive offers, rewards and previews – and an introductory 15% off your next purchase online and in-store!

Already a VIP.ME member? Login or Register your store card


Exclusive rewards, offers and events


Choose your flavour

Sign up to become a VIP.ME member or register your VIP.ME card online today

Choose your flavour

We’ll send exclusive promotions and VIP.ME rewards straight to your inbox

Choose your flavour

Log into your VIP.ME account to redeem your rewards online or present your card or app in-store

Choose your flavour

Stay logged into your account while you’re shopping online and be in with a chance of winning our monthly prize draw*

To get the best out of VIP.ME, make sure you’re subscribed to our emails. You can check and update your contact preferences in your online account. You can unsubscribe at any time.

*Make sure you’re logged into VIP.ME when you purchase online – and that your VIP.ME membership is registered to your Hotel Chocolat account. That way, we’ll know it’s you! T&Cs apply.

*Terms and Conditions apply to the VIP.ME rewards programme and the VIP.ME prize draw. See terms and conditions here and how we use your data here.